Rihanna’s “Fenty Beauty” Makeup Line is Finally Here!

Rihanna’sFenty Beauty” makeup line, in collaboration with Sephora, is finally here!

According to fortune, the music star launched her line Thursday night at Sephora in Times Square, and the products went on sale online in 150 countries early Friday morning. They will be available in Sephora stores across the U.S. later today.

Rihanna is the latest celebrity to enter the cosmetics business. (Reality star Kylie Jenner introduced a lip kip last year, and it’s on track to rake in $1 billion in sales by 2022.) Rihanna’s line, meanwhile, will include foundations and highlighters, which are meant to complement all skin tones. She told reporters at her launch event that she wanted to create products that “girls of all skin tones could fall in love with.”

“In every product I was like: ‘There needs to be something for a dark-skinned girl; there needs to be something for a really pale girl; there needs to be something in-between,” Rihanna continued.

2 Comments

  1. Asia

    September 24, 2017 at 1:41 am

    I’m so anxious to try her makeup

  2. Shamise

    September 24, 2017 at 1:42 am

    I love how she’s representing all shades. #GirlPower

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